October Newsletter content: This Thursday, 20th October (in 48 hours!!!): ”3 Things You Need to Know for Your Website to Succeed” A great seminar for entrepreneurs and business owners – reserve your place now! How are Small Businesses Using Facebook? From our partners: Google’s Panda Eats Spam for Breakfast and Loves Videos 3 Things You Need to [...]
As social media moves into the mainstream of marketing there’s a growing body of content addressing and suggesting KPIs for measuring it. Recently I’ve even encountered a SEOmoz post that tackles the issues. Here in Bangkok I’ve been asked about Social Media KPIs twice in the past few months, and I must say it seems I [...]
Ecommerce conversion funnels have 4 distinct phases, each associated with a specific set of Key Performance Indicators (KPIs): Awareness Interest Consideration Conversion Depending on how and where you add videos to your site you can benefit from increases to the KPIs associated with each of them: 1. Using Video to increase “Awareness” KPIs Our goal [...]
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